Social Media Programs in Memphis, Tennessee

Getting a Social Media Degree in Memphis, Tennessee

Are you considering a career in social media or digital marketing? Pursuing a Social Media Degree in Memphis, Tennessee, can open doors to exciting opportunities in this fast-growing field. Social Media Degree programs combine creativity with data-driven strategies, preparing graduates to manage online platforms, develop digital campaigns, and analyze audience engagement. Memphis offers a unique blend of academic opportunities, professional resources, and vibrant industries, making it an excellent choice for aspiring social media professionals.

In this guide, you’ll learn about the educational paths available, local schools offering Social Media Degrees, employment opportunities, and valuable resources for students in Memphis and Shelby County.


About Memphis, Tennessee

Memphis, located on the Mississippi River in southwestern Tennessee, is a culturally rich city known for its music, history, and barbecue. As the birthplace of blues and a hub for logistics and commerce, Memphis offers a dynamic environment for students and professionals alike. For more information about the city, visit the official Memphis website.


Social Media Degree Programs in Memphis, Tennessee

Memphis is home to reputable institutions offering Social Media Degree programs and related fields. Below are some of the top options available in Memphis and nearby areas:

  1. University of Memphis

    • Program: Bachelor of Arts in Strategic Media, concentration in Integrated Social Media
    • Description: This program focuses on social media strategy, audience research, and digital analytics. Students complete coursework in Journalism and Strategic Media, along with business-related courses through the Fogelman College of Business and Economics.
    • Website: University of Memphis – Journalism and Strategic Media
    • Location: East Memphis
  2. University of Tennessee at Martin (Approximately 120 miles from Memphis)

    • Program: Master of Arts in Strategic Communication
    • Description: This hybrid program combines online and on-campus coursework, focusing on strategic communication and digital media.
    • Website: UT Martin – Graduate Programs
    • Location: Martin, Tennessee
  3. Arkansas State University (Approximately 75 miles from Memphis)

    • Program: Bachelor of Science in Strategic Communication
    • Description: This program emphasizes social media management, public relations, and digital content creation.
    • Website: A-State – Strategic Communication
    • Location: Jonesboro, Arkansas

Social Media Employment Opportunities in Memphis

Memphis is home to several prominent companies and marketing agencies with strong social media needs. Below are some organizations offering potential employment opportunities:

  1. FedEx

    • Description: Headquartered in Memphis, FedEx is a global logistics leader with a robust digital marketing and social media presence.
    • Website: FedEx Careers
    • Location: Downtown Memphis
  2. Archer Malmo

    • Description: A full-service marketing agency specializing in brand strategy, digital marketing, and social media management.
    • Website: Archer Malmo Careers
    • Location: South Main Arts District
  3. AutoZone

    • Description: A leading retailer of automotive parts and accessories with a strong focus on digital marketing and customer engagement through social media.
    • Website: AutoZone Careers
    • Location: Downtown Memphis

These companies provide excellent opportunities for recent graduates to apply their skills in real-world settings.


Prerequisites for Social Media Degree Programs

To enroll in a Social Media Degree program, applicants typically need to meet the following prerequisites:

  • Educational Requirements: A high school diploma or equivalent is usually required for undergraduate programs, while graduate programs may require a bachelor’s degree in a related field.
  • Standardized Test Scores: Some programs may require SAT, ACT, or GRE scores.
  • Minimum GPA: Institutions often require a minimum GPA, which varies by program.
  • Portfolio or Work Samples: Certain programs, particularly at the graduate level, may request a portfolio showcasing relevant skills or experience.

Industry Certifications for Social Media Professionals

In addition to earning a degree, obtaining industry-recognized certifications can enhance your credentials. Here are some top certifications for social media professionals:

  1. Hootsuite Academy – Social Media Marketing Certification

    • Description: Covers social media strategy, content creation, and analytics.
    • Website: Hootsuite Academy
  2. Meta (Facebook) Blueprint Certification

    • Description: Provides training in Facebook and Instagram advertising strategies.
    • Website: Meta Blueprint
  3. Google Digital Garage Certification

    • Description: Offers courses on digital marketing fundamentals, including social media and analytics.
    • Website: Google Digital Garage

These certifications are highly regarded by employers and complement formal education in social media.


Social Media Degree Requirements and Resources for Memphis, Shelby County, Tennessee

Memphis and Shelby County provide a wealth of educational and professional resources for aspiring social media professionals. Key regulatory and support organizations include:

These organizations oversee local education and provide resources to help students achieve their academic goals.


Get Started Today

Earning a Social Media Degree in Memphis, Tennessee, offers a pathway to an exciting and dynamic career. With top programs, local employment opportunities, and valuable professional resources, Memphis is an excellent city to begin your journey. Reach out to local schools today and take the first step toward building a successful future in social media.